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Disruptive Irish Charity Startup Chooses Minnesota As First U.S. Market

ChangeX, the Dublin-based, technology-driven social enterprise startup, has yet to celebrate its second birthday, but it’s already looking to conquer its first overseas market: Minnesota. To mark its international launch, ChangeX held a (local) star-studded launch gala September 12 at the Pillsbury A-Mill Artist Lofts in St. Anthony Main. The event showcased remarks from CEO Paul O’Hara, St. Paul Mayor Chris Coleman, Ramsey County Commissioner Toni Carter, and Ben & Jerry’s co-founder Jerry Greenfield (ice cream from Ben & Jerry’s was also on hand).
 
ChangeX is a standardized platform, or more accurately a collection of local communities, operating on the same digital architecture that puts proven social enterprise concepts in front of local stakeholders, who can choose to adopt or not adopt them at their discretion. Think of it as a bottom-up approach to philanthropy and community building — or, less charitably, Craigslist for social entrepreneurs. O’Hara wants to put 100 social change concepts to work in Minnesota within a year — an ambitious, “but hopefully possible,” goal.
 
“It’s crazy to think that barely a year ago, we were just getting started, and now we’re getting ready to launch in another country,” O’Hara said before introducing 10 potential change concepts. Among them: Men’s Sheds, an established international organization dedicated to improving social connections and quality of life for isolated men around the world; Welcoming America, an American charity built to bridge gaps in understanding between immigrants and the communities they seek to join; and Coder Dojo, an Irish initiative that makes programming languages fun and accessible for children of all ages.
 
According to O’Hara, the company’s engagement rates grew by an average of 120 percent per month over the past year, albeit from a very small baseline. That kind of growth is almost unheard of, even in the tech world.
 
Still, the company’s experienced leadership, all too cognizant of the complexities of international business, remained reticent to move beyond its country of origin too soon. It took a decisive show of support by the Robert Wood Johnson Foundation and Ben & Jerry’s charitable arm, plus a serendipitous encounter with the person who’d become their local leader—Jen Aspengren, a seasoned nonprofit leader most recently with Ashoka United States—to change the calculus.
 
“We chose Minnesota for a combination of reasons,” said O’Hara, including “a vibrant civic society, a thriving nonprofit sector and a variety of social issues” that the ChangeX team felt its platform could tackle. The linchpin, he added, was Aspengren, who has a big task ahead of her. She’ll play a key role in what O’Hara calls ChangeX’s “humble” goal: improving the lives of 1 billion people over the next 10 years. “Improving” is defined pretty broadly here, but even so, O’Hara readily admits he “has no idea how we’re going to do it.”
 
Nevertheless, local leaders are happy to have a new social enterprise kid on the block. “So many folks out there are creating these nuggets [of ideas] that can change the world,” said Mayor Coleman, adding that “the more dysfunctional our federal and state governments get,” the harder it is to achieve real change through traditional top-down processes.
 
Fittingly, ChangeX’s Minnesota experiment will sink or swim on the strength of the state’s greatest asset: its people. “This whole thing is pointless without you all,” said O’Hara, gesturing to the gathered crowd. “So please share your ideas, join other initiatives and spread the word about ChangeX.”
 
 
 

Two St. Paul Initiatives Win Knight Cities Challenge

Knight Cities Challenge, a massive social enterprise contest supported by the John S. and James L. Knight Foundation, announced the 37 winners of its 2016 competition last week. Two innovative concepts hatched in St. Paul made the cut, taking home more than $250,000 (of the contest’s $5 million total prize) between them.
 
Front Lawn Placemaking Platform, submitted by The Musicant Group, won about $82,000 — payable over the coming year — to support its goal: “Transforming front lawns from empty expanses of grass to vibrant places full of life through the development of a toolkit that encourages residents to create community hubs on their doorsteps.”
 
I’m Going to Vote Today, submitted by the University of St. Thomas (UST), won about $170,000 — also payable over the coming year — to put an updated spin on the age-old “I Voted!” trope. Instead of distributing “I Voted!” clothing or bumper stickers at polling places, the initiative hands out “I’m Going to Vote Today” stickers to eligible voters.
 
The goal, according to UST associate professor for marketing Aaron Sackett, is “behavioral intervention.” In an article released by UST, he explained: “First, sending out this sticker should serve as a reminder for people to make a plan for how and when to vote…[s]econd, the sticker and accompanying message serve as an indicator that voting is a socially desirable action, and that by wearing the sticker they can show both themselves and others that they engage in this desirable action.”
 
By labeling themselves voters, Sackett added, people wearing the sticker positively affect the behavior of “people who generally have a positive attitude toward voting but who don’t always follow through and vote” — rendering them more likely to vote. Now that his concept is funded, Sackett plans to test it across St. Paul, which has tens of thousands of registered voters.
 
These two initiatives were among more than 500 submissions. Following a rigorous review, Knight Cities Challenge narrowed the pool down to about 160 finalists, a significant increase over previous years. Knight then subjected finalists to a further round of view before settling on the 37 finalists. According to the organization, Challenge winners hail from 19 cities around the country — most of the markets in which Knight operates.
 
According to the John S. and James L. Knight Foundation, Knight Cities Challenge contestants must “focus on one or more of three drivers of city success: attracting and keeping talented people, expanding economic opportunity and creating a culture of civic engagement.”
 
The Florida-based Knight Foundation, which has an active presence in Minnesota but invests nationwide, is sometimes confused with the Minneapolis-based McKnight Foundation. McKnight invests heavily in sectors such as clean energy and sustainability, arts, education and community building, training most of its firepower in the MSP region and surrounding parts of the North.
 
 

Northside Achievement Zone: A bottom-up approach to community empowerment

Minneapolis’ most ambitious antipoverty and community empowerment network just got a big boost. In early October, Northside Achievement Zone (NAZ) received $6 million in combined grants from Target and General Mills — $1 million per year for three years from each company. These funds will help replace a federal grant that is ending.
 
NAZ has a revolutionary mission: to coordinate and empower “more than 40 local organizations and schools...working in radically new ways to permanently close the academic achievement gap and end poverty,” according to a Fallon-produced promotional video. Partner organizations include early childhood program providers like the YWCA and Minneapolis Public Schools; public, charter and private K-12 schools; expanded learning/mentoring programs like Plymouth Youth Center; health, housing and career organizations like Washburn Center for Children, Urban Homeworks and Twin Cities RISE!; and higher education institutions like Minneapolis Community and Technical College and the University of Minnesota.
 
NAZ is broadly modeled after the Harlem Children’s Zone, an antipoverty and childhood education network in New York City. But its huge partner network and bottom-up approach to empowerment make NAZ arguably the most ambitious initiative of its kind anywhere in the U.S.
 
NAZ specifically seeks out the most vulnerable, hard-to-reach families, many of whom face housing insecurity, chronic joblessness and other obstacles. Ideally, each participating mom enrolls her child before birth, signing a commitment to make college a top priority for the little one. She and her partner, if present, pair with a coach responsible for building a customized support plan with the family’s input — complete with “specific, individualized goals that make sense for that particular family,” all framed in terms of college-readiness, says NAZ communications director Katie Murphy.
 
The typical NAZ family works with various partner organizations to find suitable, stable housing, stay on top of their healthcare needs (including mental health, a big issue for new moms), improve financial literacy and enroll in parenting classes, among other things. As they grow, kids tap into these networks too; North High School, for instance, has NAZ academic coaches who work with students on site.
 
“When it’s time to meet with their academic coaches, students can just walk down the hall,” says Murphy.
 
NAZ’s new grants could help the organization reach a long-held goal — to impact 1,000 families and 2,500 kids, representing 40 percent of Northside families with children under 18 — as early as next year. NAZ is already most of the way there: At last count, the network had about 870 families and nearly 1,900 kids.
 
By 2020, says NAZ President & CEO Sondra Samuels, NAZ is poised to impact 1,700 or more families per year. That number includes families actively engaged with partner organizations, plus those who’ve “graduated” and no longer need to tap NAZ’s services.
 
Graduated parents and older students often assume mentorship or advisory roles within the NAZ structure. With preexisting social networks and ample reserves of community trust, says Murphy, current and past participants are NAZ’s most effective on-the-ground recruiters. When NAZ hires family coaches, they look exclusively at their roster of enrolled parents.
 
NAZ is so confident in its approach, and in the power of community-driven family empowerment in general, that it hands out T-shirts — to toddlers—proclaiming their expected college graduation year. For parents used to hearing that their kids won’t amount to much, or that they need to have “realistic” expectations, something as simple as a T-shirt can inspire belief in what’s possible.
 
“NAZ addresses the achievement gap by striking at the heart of the belief gap,” says Samuels, “and coupling the power to inspire with a proven system that provides our families with a ladder out of poverty.”
 
Though today’s NAZ takes a holistic approach to antipoverty work, its predecessor organization did far more targeted work. Founded in 2003, the PEACE Foundation was a “grassroots movement across race, class and geography [with] the common goal of significantly reducing violence in North Minneapolis,” according to NAZ’s website. The PEACE Foundation enjoyed ample community support, but stakeholders worried that it wasn’t doing enough to address the root causes of violence, including what Samuels calls “a direct correlation” between poor educational outcomes and violent crime.
 
“In recognition of the clear link between poverty, the educational achievement gap and violence, the PEACE Foundation was already moving toward” an approach that included support for families and early childhood education initiatives, says Samuels. “When we heard about the Harlem Children’s Zone, we realized that it was possible to pull all the levers that hold the people back and empower the community to change.”
 
“We’ve been told that what we’re trying to do is unrealistic,” she adds. “But we remind ourselves that every great advance” — women’s suffrage, marriage equality, putting a man on the moon — “was also ‘unrealistic’ once.”
 
 
 

Gardening Matters empowers growers

Gardening Matters, a community gardening nonprofit based in South Minneapolis, is putting on an MSP-wide seed and plant distribution event Saturday, May 16, at three locations around town: St. Olaf Lutheran Church in North Minneapolis, Waite House in South Minneapolis and Great River School in St. Paul’s Midway neighborhood.
 
The organization’s members can choose from three packages. Per Gardening Matters’ website, a Small Garden Package contains 12 seed packs and 12 seedlings, enough for a container garden, small plot or raised bed. With 20 seed packs and 20 seedlings, a Medium Garden Package is sufficient for a 12’ x 12’ backyard garden or community plot. A Large Garden Package, brimming with 40 seed packs and 72 seedlings, is ideal for a “very large” backyard garden or larger community garden plot.
 
Each package comes with a suggested membership fee, calculated at a significant discount to the seeds’ and plants’ retail value. Members can further defray their packages’ cost by participating in Gardening Matters’ work-share program, which requires at least one annual volunteer stint at a Gardening Matters event.
 
With snacks, kid-friendly outdoor activities and live music, each May 16 distribution hub will double as a “pop-up celebration of spring,” says Susan Phillips, Gardening Matters’ executive director — a great kick-off to the growing season after a long winter hibernation.
 
“Broadly speaking, Gardening Matters’ mission is to support MSP residents who want to grow their own food, either as part of a community garden or in their own backyards, while building connections and facilitating knowledge-sharing among its members,” says Phillips.
 
This mission is gaining traction by the month. The three May 16 distribution locations are just three of about 10 Food Resource Hubs across MSP: three in St. Paul and seven in Minneapolis, up from none in St. Paul and just three in Minneapolis when Gardening Matters launched the Food Resource Hubs program in 2011. Collectively, Food Resource Hubs serve 3,000 adult members and 3,000 kids, with about 20 urban acres under cultivation as a direct result of members’ activities.
 
(Incidentally, Gardening Matters is likely to rename the Food Resource Hubs program soon due to a conflict with an unrelated but similarly named federal program.)
 
Although Gardening Matters still plays a critical role in overseeing and organizing each hub, the organization ultimately aims for hubs to be semi-autonomous and largely self-sustaining. “Each of our hubs has a unique mix of members and a unique culture,” explains Phillips.
 
Gardening Matters’ hubs also serve as a focal point for education and leadership training, both critical to fostering self-sustaining networks — not to mention good gardening practices. Founded to support cooperation among community gardeners, the group’s community-building power isn’t to be underestimated: Phillips recounts the story of a Gardening Matters-affiliated North Minneapolis community garden whose members cooperated to clean up a blighted, drug-ridden property on their block.
 
Thanks to the connections the neighbors built in the garden, says Phillips, “they were empowered to tackle bigger issues in their community.”
 
Phillips is turning Gardening Matters into a force for advocacy and city-wide change, too. “Land tenure is a huge issue right now,” she says, noting that many MSP community gardens have long waiting lists. This year, Gardening Matters is launching a major push to empower renters who don’t have access to suitable outdoor plots. Container gardens, which can easily fit on porches or even windowsills, are viable solutions for thousands of land-poor urban gardeners; the challenge is educating people about how to properly set up and care for them.
 
Phillips is also spearheading educational programs and outreach initiatives targeting immigrant communities, particularly Latino and Hmong groups, whose first-generation members have prior agricultural experience but aren’t aware of the urban gardening resources available in their adopted city.
 
“In everything Gardening Matters does, the goal is to expand the number of [MSP residents] who feel empowered to grow their own food,” says Phillips.
 
 

Dino bike rack, Hmong fashion: Knight Arts Challenge winners

The Knight Foundation recently announced 42 winners of its first-ever St. Paul Knight Arts Challenge. The challenge tasked applicants with answering this question: “What’s your best idea for the arts in St. Paul?” The grants, totaling nearly $1.4 million, recognize creative initiatives from the Far East Side to St. Anthony Park.
 
In addition to providing their best ideas for the arts in St. Paul, the Knight Foundation requires successful applicants to demonstrate that that project will either “take place in or benefit St. Paul,” according to a release from the foundation. And each applicant must find funds to match the Knight Foundation’s awards. Some of notable winners include:
 
The “Smallest Museum in St. Paul,” $5,000
A project of almost-open WorkHorse Coffee Shop, in the Creative Enterprise Zone in St. Anthony Park, the “Smallest Museum in St. Paul” will be really, really small—a vintage fire-hose cabinet that couldn’t even hold a Labrador retriever. The museum will host rotating collections of artifacts, art and memorabilia from the neighborhood’s vibrant creative and academic communities. The first exhibit is scheduled for June. Future exhibits must follow three simple rules: celebrate local themes or history, engage the coffee shop’s patrons, and avoid high-value, theft-prone artifacts.
 
Fresh Traditions Fashion Show, $35,000
The Center for Hmong Arts and Talent won a sizable grant to expand its Fresh Traditions Fashion Show, the Twin Cities’ “only culturally inspired fashion event that exhibits the creativity, originality and quality of work by Hmong designers,” according to the Knight Foundation. At the show, designers must incorporate five traditional Hmong fabrics into clothing that hews to contemporary fashion. Part of the Knight Foundation grant will be set aside for career support and skills-building classes for individual designers.

Radio Novelas on the East Side, $50,000
Nuestro Pueblo San Pablo Productions, led by Barry Madore, will use its Knight award to produce a series of 20 fictional radio novelas that celebrate the history and culture of the East Side’s Latino community. Madore plans to promote the series with three live shows at yet-to-be-named venues around the district. Like Fresh Traditions Fashion Show designers, participating performers can count on support and training from Madore and his partners.
 
Paleo-osteological Bike Rack, $40,000
Artist and paleo-osteological interpreter Michael Bahl has plans to fabricate the bronze skeleton of a large dinosaur-like animal in repose, with its ribcage functioning as a bike rack. That bony crest on its skull? A bike helmet. The work focuses on how prehistoric skeletons, which are obsessed over by scientists and fossil hunters around the world—can also be viewed as works of art. “When the individual bones are joined in a united effort, a skeleton becomes the ultimate functioning mechanism, or in this case, a whimsical bike rack,” according to Knight’s website.

Twin Cities Jazz Festival, $125,000
More established organizations got a slice of the pie, too. The largest single grant went to the Twin Cities Jazz Festival. The annual festival already draws more than 30,000 attendees, but organizers wanted to add more stage space and spring for better-known headliners. Performers have yet to be announced for next year’s event, in June, but executive director Steve Heckler is considering a move to the brand-new St. Paul Saints stadium, in the heart of Lowertown. That would create more seating space and facilitate pedestrian traffic from the Green Line stop at Union Depot.
 
The St. Paul Knight Arts Challenge will continue through 2016, with two more rounds of awards. All told, the foundation has earmarked $4.5 million to fund creative ideas, plus another $3.5 million for five established St. Paul arts institutions: Springboard for the Arts, Penumbra Theater, TU Dance, St. Paul Chamber Orchestra and The Arts Partnership. St. Paul is just the fourth city to participate in the Knight Arts Challenge, after Miami, Detroit and Philadelphia.
 

Social Innovation Lab plans "Deep Dive" for change agents

Social Innovation Lab, a Minneapolis-based social justice organization begun in partnership with the Bush Foundation, is holding its next "Leading Innovation Deep Dive" on September 15 and 16 at the Urban Research and Outreach-Engagement Center on Minneapolis's North Side. The event will be one of a dozen that the organization has held in the past two years, all focused on training local employers and employees to "solve complex social challenges."

Social Innovation Lab is the brainchild of Sam Grant and Michael Bischoff, two social justice veterans who have decades of combined experience. Grant currently runs two other nonprofits, AfroEco and Full Circle Community Institute. Bischoff is Clarity Foundation's lead consultant. Bo Thao-Urabe, who is the Senior Director of Asian Americans/Pacific Islanders in Philanthropy and runs RedGreen Rivers (an initiative that supports female artisans), is assisting Grant and Bischoff.

The Deep Dive aims to unite decision makers and role players from diverse backgrounds to talk through—and implement, at least on an experimental level—solutions to the Twin Cities' most entrenched social issues, including broken food systems and racial disparities in housing and hiring. The goal is to customize solutions to fit the needs of individual organizations, creating a graduating class of "change agents" who can apply what they've uncovered to the problems they face.

The Deep Dive walks participants through every step of the change-seeking process, from "clarifying the intent of your team" to "build[ing] prototypes that develop practical solutions" and "scal[ing] innovation for social benefit," according to the Lab's website. Participants are guided by six global principles, from "bring[ing] an open heart, mind, and will" to "honor[ing" commitments."

The ambition and optimism of the Deep Dive—and Social Innovation Lab in general—is a conscious counterweight to the sometimes-overwhelming feeling of powerlessness that can afflict people who work for positive change.

"Everybody that we've talked to is saying...the same things," says Grant in a video posted to Social Innovation Lab's website. "As hard as they work, they feel like they're facing this dynamic...where they're getting one step forward and two steps back, and they can't really sense that what they're doing is leading to the deep change that they desire."

As Bischoff puts it, it's much easier—and more exciting—to work on overcoming these obstacles as part of a team, "instead of just trying harder by yourself." The end result: a "community of social innovators" that drives momentum for positive change and "close[s] all of these persistent gaps," says Grant.
 

Film in the City connects at-risk youth with creative potential

Earlier this summer, more than a dozen Minneapolis-St. Paul 17-21 year olds participated in the inaugural production of Film in the City, a Minnesota State Arts Board-funded initiative that connects at-risk youth with local filmmakers and front-of-the-camera talent. The original short, “A Common Manor,” was entirely written by Film in the City’s young participants, who also made up the majority of its cast. Highlights of the filming process were included in filmmaker Jeff Stonehouse’s contribution to One Day on Earth, with the edited production to be released in October.

Film in the City is the brainchild of Rich Reeder, a 30-year veteran of the film industry. He was inspired by a tragedy: While he was producing a documentary on the White Earth Reservation, a local high school student suddenly took his own life, shattering the community (and Reeder’s crew). As a filmmaking veteran, he saw the medium’s potential to boost self-esteem and commitment in at-risk youth.

Reeder and an assistant connected with six homeless youth organizations—Ain Dah Yung, Youthlink, Avenues NE, Face to Face/SafeZone, Full Cycle and Kulture Klub Collaborative—across the Twin Cities. Beginning in February of this year, 16 participants attended 12 workshops that covered everything from art and sound design to improvisation.

Filming took place over two weeks in June, at several locations in Minneapolis and St. Paul (the Midtown Farmers’ Market and private residences in St. Paul’s Summit-University and Midway neighborhoods among them). Local arts organizations including the Guthrie Theater and HDMG Studio & Production Center lent backdrops and equipment.

“A Common Manor” wrapped on June 25. There’s still plenty of editing and marketing work to be done before its release. But the project has already paid dividends: As a direct result of their work with Film in the City, says Reeder, at least eight participants have conducted internships or mentoring sessions with “professional Twin Cities’ directors, writers, cinematographers, lighting and sound specialists, makeup and wardrobe mentors.” Two have worked with Stonehouse on a commercial film shoot in Wisconsin.

Reeder also sees Film in the City, and projects like it, as critical for character-building and professional development. “These youth have made major strides in terms of self-esteem, collaboration with other youth and adults, learning the entire film[making] process and focusing…on specific aspects of the creative arts,” he says.

Reeder and crew plan to apply for the same Minnesota State Arts Board grant next year. The hope is that first-year veterans will actively mentor second-year participants, creating an artistic legacy among at-risk youth.

More ambitiously, Film in the City may soon export its concept to other cities. “Youth organization leaders in Seattle and San Francisco have already expressed interest in the concept,” says Reeder, noting that those cities’ famous writing and visual arts workshops for homeless youth haven’t yet been complemented by filmmaking initiatives.

 

ArtsLab report highlights capacity building, resiliency

ArtsMidwest, an Uptown-based arts organization that forms partnerships with artists and local art organizations throughout the Upper Midwest and Great Lakes region, has released a major report to publicize the achievements of its ArtsLab subsidiary. Entitled “Capacity Building and Resilience: What Participants Learned Through ArtsLab,” the exhaustive report outlines the experience of eight organizations, including five from the Twin Cities.

According to Anne Romens, ArtsMidwest’s External Relations Manager, the report “offers key takeaways for nonprofit organizations seeking to build their resiliency and for grantmakers supporting the arts and culture sector.” The report itself is intended for “organizations looking to strengthen their adaptability, funders interested in the leadership qualities that support careful fiscal oversight, and…colleagues in other capacity building programs, both within and beyond the arts community.”

ArtsLab partners can enroll in the Peer Learning Community, an intensive, two-year “training and technical assistance program that brings diverse arts leaders together in a supportive, collaborative environment.” Components of the Peer Learning include mentorship assignments, monthly webinars, quarterly retreats, and training sessions that focus on financial management, strategic planning, community engagement and impact evaluation.

The five participating Twin Cities organizations had incisive feedback for ArtsLab—and the program’s future participants. During its first year working with ArtsLab, All My Relations Arts was evicted from its space at the Great Neighborhoods! Development Corporation, forcing the organization to hastily partner with the Native American Community Development Institute and seek funding assistance from ArtsLab. Over the subsequent two years, All My Relations found a new gallery and performance space that now anchors Franklin Avenue’s ascendant American Indian Cultural Corridor.

Mizna, a St. Paul organization that sponsors the Twin Cities Arab Film Festival, nearly went bust when its former director resigned to pursue her writing career. ArtsLab helped the organization secure much-needed funding to carry it through. But Rabi’h Nahas, Mizna’s board director at the time, is even more appreciative of the guidance and experience of ArtsLab’s staff and educators.

In addition to the report and accompanying case studies, ArtsLab released a complementary video series on ArtsMidwest’s YouTube channel, including contributions from the studied organizations.

ArtsLab was founded in 1999 with grants from six funding partners, including the Bush Foundation. According to its website, the initiative aims to “support the acquisition of new skills, tools, and habits [that enable] navigation in a constantly changing environment” through “a highly participatory process.” It’s permanently staffed by Program Director Sharon Rodning Bash, Program Manager Angela Keeton, and Program Assistant Emily Anderson, and supported by a national group of educators and arts leaders.

 

Mobile markets bring fresh produce to low-income neighborhoods

A recent city-ordinance change has paved the way for mobile grocery stores. Now the Wilder Foundation’s Twin Cities Mobile Market, a repurposed Metro Transit bus that cost the foundation just over $6,000, can distribute fresh produce on St. Paul’s East Side and the North Side of Minneapolis.

Both neighborhoods are considered “food deserts” because the corner shops and independent markets that provide residents with groceries lack fresh produce and other wholesome items.

“[Low-income] people living in these neighborhoods are already at higher risk for obesity and diabetes,” explains Leah Driscoll, the Wilder Foundation program manager in charge of the project. “Living in a food desert makes these problems worse.”

Many residents of these lower-income areas also lack reliable transportation to supermarkets in adjacent city neighborhoods or suburbs, further constraining their shopping options.

The ordinance change, which requires each food truck-like mobile grocery store to stock at least 50 individual fruits and vegetables in at least seven varieties, replaces an older ordinance that had restricted mobile grocery sales to areas around senior housing complexes.

The new law permits mobile grocery stores to set up in commercial, industrial and apartment complex parking lots between 8 a.m. and 9 p.m. They can’t locate within 100 feet of traditional grocery stores and farmers’ markets without explicit permission from owners or operators. They also can’t sell certain items, including tobacco products and alcohol.

In addition to the requisite variety of fresh fruit and veggies, Twin Cities Mobile Market will also stock other staples, including bread, dairy products, meat, canned goods, and other non-perishables at costs competitive to places like Cub Foods. Before selecting sites for weekly visits—“public housing high-rises, senior buildings, community centers, and churches” will get the highest priority, according to the foundation—Wilder must secure at least 50 signatures from locals interested in using the market.

Driscoll is working closely with local community leaders to ensure that “we’re actually wanted and needed in the neighborhoods that we select—we don’t just want to show up,” she says.

Twin Cities Mobile Market, which Wilder unveiled on Monday at a “sneak preview” event hosted by Icehouse, isn’t the only mobile grocery truck set to take advantage of Minneapolis’s ordinance change. Urban Ventures, a faith-based organization headquartered in the Phillips neighborhood of Minneapolis, is putting the finishing touches on a repurposed refrigerator truck that will begin making grocery sales around South Minneapolis, and eventually the North Side, later this summer. The truck, whose wares will include healthy helpings of local produce, will accept EBT and carry a nutrition specialist to help customers make healthy buying decisions.

 

GiveMN launches enhanced fundraising system this summer

GiveMN, an online philanthropy platform launched by the Minnesota Community Foundation and based in downtown St. Paul, is partnering with Kimbia and Minneapolis-based Fast Horse to enhance its fundraising capabilities and improve the users experience. GiveMN’s new fundraising system will debut this summer, with the improved website rolling out in phases beginning later this year.

The partnership with Kimbia, announced earlier this month, comes after a rigorous RFP process that included several competing proposals. “We wanted a partner that was innovative and forward-looking,” says Dana Nelson, GiveMN’s executive director. Kimbia’s mobile-friendly technology integrates with “social media, partner websites, and personal webpages” and “enables donors to give in less than a minute,” according to its website.

GiveMN’s Fast Horse-led website redesign will build off Kimbia’s next-generation technology, with a responsive, “modern” user experience that’s consistent on big-screen desktops, tiny smartphones, and everything in between. The gradual rollout should minimize disruptions for current users, says Nelson, while encouraging newcomers to engage.

“With technology changing so rapidly, it’s hard to predict how people will access our platform in the coming years,” she explains. “We want to be out in front of that and create as many opportunities as possible for Minnesotans to engage with us.” The goal is to encourage donors to respond in real-time to “things that happen”—from unpleasant events like floods to fundraising drives for schools and churches across the Twin Cities and beyond.

“We want GiveMN to be the first place on the minds of local donors,” says Nelson, “whether they’re using their phones, tablets, desktops, or watches to give.”

With Nelson at the helm, GiveMN launched in 2009, drawing inspiration from microlending platforms like Kiva and community-focused charities like DonorsChoose. The goal was to foster closer relationships between donors and recipients, “which felt really radical at the time,” says Nelson.

GiveMN has stayed lean: It maintains its own office in Lowertown, but leverages the HR and finance assets of the Minnesota Community Foundation. GiveMN now supports a wide range of Twin Cities-based organizations, from St. Paul’s Springboard for the Arts (which uses GiveMN as its exclusive online fundraising tool) to Shir Tikvah, a Jewish Reform congregation based in Minneapolis.

The Nathan Hale School PTA in Minneapolis uses the service as well. Whereas bake sales and other commodity-driven school fundraising events can have high overhead costs, says Nelson, 95 percent of every dollar given through GiveMN goes directly to schools.

 

One Day on Earth gathers Twin Cities stories

Got big plans for April 26? Lu Lippold, the local producer for One Day on Earth’s “One Day in the Twin Cities,” has a suggestion: Grab whatever video recording device you can—cameraphones included—and record the audio-visual pulse of your neighborhood.

On the final Saturday of April, the Twin Cities and 10 other U.S. metros will host the fourth installment of One Day on Earth’s celebration of film, culture, and all-around placemaking. Founded by Los Angeles-based film producers Kyle Ruddick and Brandon Litman, One Day on Earth (ODOE) has a “goal of creating a unique worldwide media event where thousands of participants would simultaneously film over a 24-hour period,” according to its website.

The first event took place on October 10, 2010 (10-10-10); 11-11-11 and 12-12-12 followed. ODOE skipped 2013, but its organizers weren’t about to wait until 2101 for their next shot. Instead, they selected a spring Saturday—both to accommodate amateur filmmakers with 9-to-5 jobs, and to give participants in the Northern Hemisphere longer daylight hours to work with—for a bigger, bolder, slightly revamped version of the event.

For the first time, participants get 10 questions to inspire their creativity and guide their storytelling, from “What is the best thing happening in your city today?” to “Who is your city not serving?” The goal is to create a multi-frame snapshot of “cities in progress,” one that doesn’t simply answer the who-what-where of the places it covers.

As One Day in the Twin Cities’ point person, Lippold supervises local filmmakers and pitched the project to dozens of partner organizations, including the Science Museum of Minnesota and Springboard for the Arts to visual media companies like Cinequipt and Vimeo. (The McKnight Foundation and the Central Corridor Funders Collaborative are the largest local sponsors.)

The upside? “[The event] is a great way to shine a light on all the hard work that our nonprofit community does,” says Lippold.

Lippold also works with a handful of local ambassadors, some of whom enjoy national acclaim. These include noted cinematographer Jeff Stonehouse, veteran documentarian Matt Ehling, and community-focused filmmaker D.A. Bullock. They’ll be contributing their talents—and stature—to One Day in the Twin Cities’ promotion and execution.

One Day in the Twin Cities could be seen well beyond Minneapolis and Saint Paul. Along with their counterparts from other participating cities, local filmmakers may see their work incorporated into a condensed, three-part series that Litman and Lichtbau will market to PBS affiliates around the country. No word on whether TPT will air the special, but TPT Rewire has agreed to publicize the event in the coming weeks.

The real stars of One Day in the Twin Cities, though, are its filmmakers. Even if you’ve never filmed anything in your life, says Lippold, you can contribute meaningful work. Thanks to an interactive map feature on ODOE’s main site, the work will visible to anyone who visits.

“If I were just starting out in video, I would see this as a huge opportunity,” says Lippold. Since all contributions are credited by name and location, each participant “instantly becomes a documentary filmmaker,” she adds.

Source: Lu Lippold
Writer: Brian Martucci


Art Leadership Program a win-win-win

Corporate sponsors have long played an integral role in the development and dissemination of art and culture. OST USA, an IT company with a 125-employee office in the North Loop's TractorWorks Building, is further advancing corporate sponsorship.

As the highest-profile partner of the Art Leadership Program (ALP), an ongoing collaboration that provides emerging artists with resources, guidance, and access to markets, OST supplies studio space (ArtLab 111) near the building’s loading dock for the dozen or so artists-in-residence it has already sponsored (usually for three to six months), and a lobby gallery (Gallery One) that regularly hosts exhibitions and openings for ALP’s participants.

“OST is the quintessential corporate partner,” says Ron Ridgeway, ALP’s founder and chief visionary, who launched the partnership. Ridgeway is also a mixed-media artist and corporate branding consultant. “We maintain a meaningful venue [for our artists], as well as curatorial services and placement… as exhibitions are becoming an art form in themselves. These days, it’s all about the experience.”

One ALP alumni launched from the program into high-profile commissions. In early 2012, local artist Elizabeth Simonson displayed her “systems-based” installations at BMW of Minnetonka’s Gallery One—an off-site ALP exhibition space. That same year, she built on a commission for the Walker Art Center’s lobby with a $25,000 fellowship grant from the McKnight Foundation.

Simonson “set the benchmark for our program,” says Ridgeway, but there’s nothing stopping future ALP participants and residents from notching their own victories. Ridgeway describes ALP’s corporate sponsorship model as a classic win-win-win: Artists get funding and market exposure, corporations get the positive PR that accompanies art patronage, and business districts or neighborhoods gain valuable physical assets.

“What’s been most beneficial [about working with ALP] is just getting our work out there,” says Twin Cities artist Booka B (aka Adam Booker), a recent graduate of Metropolitan State University who is showing new work with Lindsay Splichal, a recent graduate of the Minneapolis College of Art and Design, beginning March 6 in Gallery One. But creating art is just one piece of the puzzle, he adds: “You also have to connect with the community.”

Traditionally, companies that invested in art curated permanent collections that would eventually “gather dust,” as Ridgeway puts it. The rotating installations or exhibitions put on by ALP’s visiting or resident artists, in contrast, feel like organic additions to offices, building lobbies, and other public spaces, he adds.

ALP has also hosted an exhibition at International Market Square and is currently working with potential tenants of Nicollet Avenue’s 9’s on the Mall. “We hope to build a sustainable model for this type of partnership,” Ridgeway says.

Sources: Ron Ridgeway, Art Leadership Program; Adam Booker
Writer: Brian Martucci

Young execs and nonprofits connect at Engine for Social Innovation

Getting young professionals involved in philanthropy is crucial to the health of nonprofits, but often, there's little or no training for how to function on a board of directors, or contribute to a larger mission.
 
Engine for Social Innovation intends to change that situation.
 
The startup, founded by local entrepreneur Jim Delaney, draws on his experience working in the for-profit corporate world and participating in nonprofit organizations as a board member for groups like the YMCA. While serving, he began to see a gap between savvy professionals and organizations that could use their skills.
 
"I had smart friends who wanted to be helpful and make a difference, and at the same time, I saw nonprofits that needed that kind of talent," he says. "But for some reason, there wasn't a solid mechanism for bringing those two groups together." After a pilot project at the YMCA, followed by an Executive Director stint at Free Arts Minnesota, Delaney decided to create Engine in 2010 to fill the gap.
 
The program features an extensive training curriculum using a cohort model. Corporations send their top candidates to Engine, where they are put in a team of four to five people, with three teams running at a time. The teams work on the type of skills needed to thrive in environments of ambiguity, Delaney notes. At the same time, nonprofits participating in the program determine their strategic needs and benefit from the team-based approach to addressing them.
 
Companies like PricewaterhouseCoopers and Thrivent have sent participants through the program, and nonprofit clients have included GiveMN.org, Finnegan's Foundation, and Minnesota Jaycees. Currently, Delaney is developing a program for Engine alums to do a global exchange where they can work overseas for two weeks with a social enterprise.
 
With the expertise available at Engine for Social Innovation, it's likely that the gap between talented young professionals and nonprofits will close up quickly.
 
Source: Jim Delaney, Engine for Social Innovation
Writer: Elizabeth Millard

Tech firm thedatabank releases social media tool for nonprofits

Minneapolis-based thedatabank focuses on helping nonprofit organizations with software that makes operations more streamlined, and its latest offering fits right in with its product lineup.
 
Called SocialCRM, the tool includes capability for social media tracking so that nonprofits can use  information effectively. A user can rank Twitter followers, LinkedIn connections and Facebook friends based on a customizable system. With that scoring, a nonprofit can build relationships with social influencers, or even provide targeted messaging to certain members.
 
Also with SocialCRM, a nonprofit can manage its own social media accounts from a single dashboard. This is particularly valuable when nonprofits have to juggle multiple profiles on Twitter, Facebook, LinkedIn, and other sites, and keep on top of all social media activity. SocialCRM funnels every post and tweet into a central dashboard that allows for better management and scheduling.
 
The software provides much-needed organization for nonprofit social media efforts, believes Chris Hanson, CEO and co-founder of thedatabank: "Every nonprofit we talk to is doing something with social media, yet very few of them have the information or tools they need to take advantage of the tremendous opportunity to raise money and increase support through social media."
 
Hanson adds that SocialCRM was developed when the company heard stories from its nonprofit customers about the difficulties of bridging the divide between a social media list and a database. The tool was developed to help nonprofits get a "full 360-degree view" of their members. "This is a game changer," he says.
 
Source: Chris Hanson, thedatabank
Writer: Elizabeth Millard

DoTopia blends technology and charitable giving

Although charitable giving can seem straightforward, there's a complexity to that type of generosity, especially if done through an employer. A new startup, DoTopia, aims to simplify the process, and create enormous benefits along the way.
 
Kicked off by philanthropist Billy Weisman and Target veterans Nate Garvis and Mike Dominowski, the firm offers a better model for giving, based on what the trio experienced in the corporate world.
 
"We've all seen a number of limitations with how things are handled," says Dominowski. "There are demographic trends that show changes in charitable giving for younger generations, so we wanted to develop a sustainable model of fundraising that would appeal to companies as well as individuals."
 
Launched in 2012, DoTopia provides a platform where companies can use "DoDollars" for charitable contributions. This digital currency can be utilized for customizing giving programs, funding a nonprofit project, or engaging individuals, Dominowski notes.
 
"Companies are trying to do more to meet the needs and interests of employees and stakeholders, and the current models don't go far enough to give these people the ability to be engaged in charitable giving at the level they'd like," he says. With DoTopia's platform, people can have more control over where their dollars go, creating a stronger connection between donors and nonprofits.
 
Recently, the firm signed on its first Fortune 50 client, and is already getting strong feedback. Dominowski anticipates growth as the platform catches on: "We see this as the next iteration of charitable giving. We want to establish ourselves as the norm when it comes to corporate giving programs."
 
Source: Mike Dominowski, DoTopia
Writer: Elizabeth Millard
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