Jon Spayde
Wednesday, September 21, 2011
Vickie Abrahamson and Mary Meehan founded one of America's premier trend-spotting and marketing consultancies, Iconoculture. Last year, they became startup entrepreneurs again with Panoramix Global--a virtual network of consumer-trend analysts with their eyes on the entire world. In this conversation, they discuss why they love their new business model, why marketers need to reach Muslims, and why 3M product engineers are studying tree frogs.