Many IT firms keep expanding their services to include more and more options for repair and implementation, and it's not surprising to find techs sent out for everything from high-level security strategy to home office printer repair.
But there's value in specialization, and at Minneapolis-based
Whizkids Tech, the company is refining its offerings rather than broadening them.
Founded in 2009, the company gained significant traction just a year later with its first major client, and grew into a managed service provider, offering managed VoIP and managed IT. With seven employees, Whizkids has maintained steady growth over the past four years, and keeping on track will likely include more focus on the company's strengths, according to Kara Zarate Kneen, the company's Director of Operations.
"This year, we'll see growth through refinement," she says. "We offer something unique that sets us apart from other companies, we have a unique company culture and brand, and clients appreciate that."
One area of greater focus for Whizkids will be its managed VoIP, which handles technology-driven phone systems. The company offers VoIP telephony with support and upgrades, as well as customized systems. Zarate Kneen says that service allows Whizkids to be a full-spectrum technology ally to clients, creating a technology mix that isn't a one-size-fits-all solution.
"Work environments are becoming more integrated with VoIP and IT, and it's powerful to have one vendor that can handle both," she says.
Source: Kara Zarate Kneen, Whizkids Tech
Writer: Elizabeth Millard